中国石油网消息：8月12日，在银兴综合能源服务区，多辆悬挂外地牌照的LNG重卡依次排队补给清洁能源。繁忙有序的运营场景，是宁夏销售落实稳油强气经营策略的生动缩影。1至7月，该公司油品纯枪相对市场份额提升1.2个百分点，LNG销量同比增长63.4%。

China Petroleum News: On August 12th, at the Yinxing Comprehensive Energy Service Area, multiple LNG heavy trucks with non-local license plates lined up in sequence to refuel with clean energy. The busy and orderly operation scene is a vivid illustration of Ningxia Sales' implementation of the strategy of stabilizing oil and strengthening gas in its business operations. From January to July, the company's relative market share of oil products at the nozzle increased by 1.2 percentage points, and the sales volume of LNG increased by 63.4%.

为守住存量市场、夯实经营基础，宁夏销售今年落地扩销增效激励制度与市场份额预警约谈机制，通过动态调配全域油品资源、灵活调整销售策略，推行“一区一策”差异化定价模式，搭配精细化客户分级维护服务，持续稳固核心客户群体，牢牢守住油品市场基本盘。

In order to maintain the existing market share and strengthen the operational foundation, the sales department of Ningxia implemented the incentive system for expanding sales and enhancing efficiency as well as the market share early warning and mechanism this year. By dynamically allocating the oil resources across the region，flexibly adjusting the sales strategies， and promoting the "one area， one policy" differentiated pricing model， along with the implementation of refined customer classification maintenance services， they continuously consolidated the core customer base and firmly held onto the basic position of the oil market.

凭借对国内车用能源消费格局变化的精准预判，宁夏销售今年抓住区域LNG重卡市场突破万辆的发展契机，将LNG业务确立为企业发展“第二增长曲线”，并依托宁夏东西贯通、南北联动的重卡主流车流布局，精准锚定市场空白节点与薄弱区域，持续加密LNG终端补能网络。今年前7个月，该公司LNG运营站点同比增加23座，终端市场覆盖能力与服务辐射范围得到持续提升。

By accurately predicting the changes in the domestic vehicle energy consumption pattern, Ningxia Sales seized the opportunity to break through the 10,000 vehicle mark in the regional LNG heavy truck market this year. They established the LNG business as the "second growth curve" for their enterprise development and relied on the main truck traffic layout that runs east-west and north-south in Ningxia, precisely targeting market gaps and weak areas. They continuously expanded the LNG terminal charging network. In the first seven months of this year, the company's LNG operation sites increased by 23 compared to the previous year, and the coverage and service reach of the terminal market have been continuously improved.

在精细化运营层面，宁夏销售搭建起“资源优化、紧盯对手、灵活应变”三位一体的市场化运营体系，聚焦行业政策、市场供需、气源价格、资源储备、终端销售等核心维度，通过实时跟踪气源价格波动、对标竞争对手经营策略，精准迭代经营方案，实现销量、价格、效益的最优匹配。同时，深化LNG效益分析模块应用，建立站级的量、价、费、利一体化动态测算模型，每日逐站跟踪分析量效情况，形成“监测—决策—执行—复盘”闭环管理，及时优化资源购进渠道和调整营销策略，持续夯实LNG业务盈利底色。

At the level of refined operation, Ningxia Sales has established a three-in-one market-oriented operation system of "resource optimization, closely monitoring competitors, and flexible adaptation", focusing on core dimensions such as industry policies, market supply and demand, gas source prices, resource reserves, and terminal sales. By real-time tracking of gas source price fluctuations and benchmarking against competitors' business strategies, it precisely iterates business plans to achieve the optimal matching of sales volume, prices, and benefits. At the same time, it deepens the application of the LNG benefit analysis module, establishes a station-level integrated dynamic calculation model for quantity, price, cost, and profit, and tracks and analyzes the quantity-effect situation on a daily basis for each station, forming a "monitoring - decision-making - execution - review" closed-loop management. It promptly optimizes resource purchase channels and adjusts marketing strategies, continuously consolidating the profit foundation of the LNG business.